Little Leaf Farms Hires New Senior Vice President of Sales to Lead US Expansion
DEVENS, MA – Little Leaf Farms, the nation’s #1 brand of packaged lettuce grown sustainably through Controlled Environment Agriculture (CEA), is proud to announce the arrival of Chris Hill as a new Vice -Senior President of Sales. Hill joined Little Leaf Farms in April 2022 and comes to the company with more than 20 years of experience in the produce and packaged salad industries, having led sales efforts for Fresh Express and Dole. In his new role, Hill is leading Little Leaf Farms’ expansion efforts as they invest in new greenhouse operations along the East Coast and across the United States. Hill joins a growing sales team at Little Leaf Farms, which has increased retail sales by more than 50% in the past year.
“Chris is a great addition to the team and his years of experience and customer service expertise will drive us forward as Little Leaf Farms continues its mission to bring consumers fresh, delicious, sustainably grown lettuce.” , said Tim Cunniff Co-Founder and Executive Vice President of Sales.
“I am very pleased to join the talented team at Little Leaf Farms to share my years of experience in the field of packaged salads. CEA is a highly sought after emerging segment of the industry and I look forward to solidifying Little Leaf Farms’ leadership in the space through continued expansion,” said Hill.
Earlier this year, Little Leaf Farms raised $300 million in new capital, with equity funding led by The Rise Fund, TPG’s multi-sector global impact investing strategy, and additional committed debt funding from Bank of America. The Capital will support the aggressive growth and expansion of farms and distribution, making local lettuces from Little Leaf Farms accessible to more than half of the country’s population by 2026. The immediate expansion and doubling of the acreage are accompanied by the opening of a new greenhouse in McAdoo, Pennsylvania this summer.
Little Leaf Farms’ new state-of-the-art hydroponic greenhouse will open in July on 180 acres in McAdoo, Pennsylvania. This is Little Leaf Farms’ fourth greenhouse and will expand the brand’s distribution of delicious, fresh lettuces – all free of harmful pesticides, herbicides and fungicides – throughout the Northeast. The farm will increase the brand’s commercial presence by 50%, with products available in more than 3,500 grocery stores.
The new greenhouse will incorporate Little Leaf Farms state-of-the-art technology, including energy-efficient heating, air conditioning, lighting, advanced data analytics, and hands-free automated growing systems. Little Leaf Farms uses hydroponics for their lettuce which is grown under glass and uses captured rainwater, natural sunlight, up to 90% less water than field grown vegetables and solar panels to generate electricity.
The brand plans to open several more greenhouses in Pennsylvania and North Carolina to serve its growing customer base.
About Little Leaf Farms
Little Leaf Farms is on a mission to transform the way food is grown through suburban farming practices rebuilt for the modern world. Using state-of-the-art greenhouse technology, Little Leaf Farms grows fresh, sustainable lettuce 365 days a year. Little Leaf Farms uses captured rainwater, natural sunlight shining through high-transmittance glass, and solar energy in their precise, soilless hydroponics. The crispy and tasty young shoots are harvested without ever touching human hands and are never treated with chemical pesticides, herbicides or fungicides. For more information, visit littleleaffarms.com or @littleleaffarms.